Event statistics
Traffic, audience, distribution over time and feedback in one place.
Every event has an analytics page: on the My events page you open it with the "Analytics" button on the card. The data is calculated at query time, there is no daily delay.
Traffic
- Views: how many times the event page was opened.
- Interested: how many people turned on the reminder for the event in the app.
- Attended: how many actually checked in at the venue.
Attendance is calculated from check-in, so it only measures those who were really at the venue, within the given time window and the 200-meter radius.
Outcome
- No-show: those who confirmed their attendance but didn't check in.
- Conversion: how many of the unique views became a confirmed attendance.
- Feedback: the average of the ratings after the event.
"No-show" and "Conversion" are based on confirmed ("Going") registrations. The app currently only records interest (the button runs there under the name "Reminder"), so these two indicators stay zero for most events. The real interest is shown by "Interested", and the real attendance by "Attended".
Comparison
If you already have at least one past event, next to the views, the confirmed registrations and the conversion you also see the deviation from the average of your own earlier events, in percent.
Data over time
Three charts: the hourly distribution of views (00:00–23:00), how far before the event people registered (14+ days, 7–14 days, 3–7 days, 1–3 days, same day), and the distribution of check-ins by time of day.
Audience
Two cards: the age distribution (under 18, 18–20, 21–24, 25–29, 30–34, over 35) with the average age, and the share of returning or new visitors. A returning visitor is one who has already checked in at another event of yours.
We show the average age and the age-group breakdown only for a sample of at least 5 people, and only from those who gave their date of birth. Older accounts don't have this. With a smaller sample the "average" would be the exact age of a single person, which could be traced back to a specific attendee.
Feedback
The average and distribution of the ratings requested from participants after the event, by the five levels (It was okay, Was good, Very good, Great, Fantastic). You can't see who gave what.
If the event also has a tournament, a button at the top of the page lets you jump to the tournament results.